Some of the most popular features of social media are the
content sharing opportunities that exist on sites such as Flickr and YouTube.
The ease with which we can publish and share pictures opens up a whole world of
possibilities for the creative teacher. Videos in particular lend themselves
exceptionally well to the learning environment, whether that is inside or
outside the classroom.
Most schools have now eased up on the maximum security
mentality that existed a few years ago and have allowed, at least the teaching
staff, to access YouTube. YouTube clips can be used imaginatively in the
classroom and are especially effective when used as an opener, to illustrate a
complex point or to generate some ‘awe and wonder’. One of YouTube’s biggest
drawbacks is its success. 48 hours of video are uploaded onto the website every
minute – that’s 8 years of content every day. There is no moderation of quality
and therefore searching a topic can result in thousands of videos which greatly
vary in standard. Many videos are also not appropriate for the school
environment or are not as closely linked to the school syllabus as a teacher
may want. YouTube have reacted to this by creating Youtube Education with age
and subject appropriate content.
While
YouTube caters for a mass audience, other websites have emerged which are
primarily aimed at the educational world. Clickview, an Australian company
offer schools a library of high quality videos but there are costs involved
depending on the type of package you subscribe to. The great majesty of social media is that so much of it is
available free of charge and I wonder how many schools will be willing to pay
for video libraries when free alternatives exist.
The emergence of free educational video sharing
sites is incredibly exciting, especially when the people behind these ventures
are working directly with teachers and educational experts to ensure that the
content is desirable and the clips succinct and engaging. The Khan Academy, TED Ed, the educational branch of the inspiring TED talks and The Virtual School are all seeking to record real
educators delivering real content that can be used in their own teaching as
well as being shared with anyone else who can access the material around the
world. The Virtual School in particular are motivated by the aim of giving
teachers and students in the developing world access to some of the best
teachers and ideas from the developed world.
At The John Warner School we are working with The Virtual
School to help create some of these inspiring videos. I hope this will be
fantastic professional development for the colleagues involved in the creation
of video content, but I am also hopeful that the impact of sharing this content
will be felt more widely than we could ever have imagined.