Tuesday 4 December 2012

The Pope's on Twitter

I read with interest that the Pope has a Twitter account - @pontifex. It is believed that his first tweet will be on 12 December and he already has over 350,000 followers before tweeting anything. The current Pope has not had the best track record when it comes to communication and the Vatican obvioulsy think that this will be an effective way to reach the masses; they already have a presence on YouTube.

There are not many establishments which are as traditional and conservative as the Roman Catholic Church and surely schools must take the hint, if any were still needed, that social media is now an essential and expected part of modern life.

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